Starting a business blog can be intimidating for those who are new to the blogging ballgame. However, with a little help getting started, you’ll soon reap the benefits of a business blogging. Here are a few of the most important factors to get started on blog writing:
1) Start Simple: Sure there are many business bloggers who think they must start with a no holds barred approach to their blog. After years of blogging for hire, I’ve learned that this really isn’t necessary. Getting started with a free blog, such as WordPress, is a great way to start. Simply link to it from your business site.
2)Consistency: Truly the most overlooked factor in business blogging is consistency. Simply stated, no blog is better than a stale blog that’s been ignored for months. While most business owners dont have time to post regularly, many find that hiring a blogger to manage and write their blog posts is well worth the investment.
3)Topics: Carefully consider the topics you will post about on your blog. Make sure they include the needs of your customers, including how to use your products, special sale prices and announcements, and maybe even exclusive coupon codes to reward your blog visitors.